The Event Overview
In an exclusive gathering of technological prowess and visionary partnerships, MSI unveiled its 2024 laptop lineup in a remarkable showcase in Athens.
It was led by Nikos Printezis, Business Development Manager at MSI, who honoured the significant collaboration with Mercedes-AMG Motorsport and celebrated MSI’s recent achievements. This includes the 2023 third consecutive win of PCMag.com’s Readers’ Choice Awards and the distinguished triumph of the MSI Claw A1M, which clinched the “Best of CES 2024” title with 15 awards.
The event named “AI Era of Computing”, heralded a bold step into the future, featuring Intel’s latest processors, the 14th Gen Core i9/i7/i5 (RPL-R) and the Core Ultra (Meteor Lake MTL), promising unmatched performance and AI capabilities.
Unfolding MSI’s 2024 Vision
The flagship models are engineered with the cutting-edge Raptor Lake Refresh and Meteor Lake architectures. These models are designed to revolutionize mobile computing by integrating Neural Processing Units (NPU) for superior AI functionalities. Despite this innovation though, due to fluctuating consumer interest, the Creator, CreatorPro, and Summit variants will not be introduced in the Greek market in 2024.
Featuring MSI’s groundbreaking AI Engine and AI Artist, the entire range automatically adapts to various user situations, modifying settings such as performance levels and keyboard illumination to improve the user experience even when offline. This lineup is tailored to meet a broad spectrum of needs, from advanced gaming and content creation to supreme portability for busy professionals.
Extreme Level
TITAN Series HX
- CPU: Intel Core i9 HX series (14th Gen)
- GPU: NVIDIA GeForce RTX 4090
- Display: 18″ UHD+ (3840×2400) MiniLED, 120Hz, 16:10, 100% DCI-P3
- Memory: 4 slots DDR5 (MAX 128GB)
- Storage: 1x M.2 SSD slot (NVMe PCIe Gen5 x4), 2x M.2 SSD slots (NVMe PCIe Gen4 x4)
- Weight: 3.6 Kg
- Connectivity: Thunderbolt™ 4, Wi-Fi 7, Bluetooth v5.4
- Features: Cherry Mechanical Per-Key RGB gaming keyboard by SteelSeries, Cooler Boost 5, AI Artist, MSI AI Engine, Dynaudio system (6 speakers), IR FHD webcam with HDR, MSI OverBoost Ultra tech (400W CPU + GPU power), Vapor Chamber Cooling.
Enthusiast Level
RAIDER Series (GE68 & 18) HX
- CPU: Intel Core i9 HX series (14th Gen)
- GPU: Up to NVIDIA GeForce RTX 4090 (18 HX)
- Display: 18″ UHD+ MiniLED, 120Hz, HDR 1000 (18 HX)
- Memory: DDR5, up to 128GB
- Storage: 1x NVMe M.2 SSD (Gen5) + 1/2x NVMe M.2 SSD (Gen4)
- Weight: 3.6 Kg (18 HX)
- Connectivity: Thunderbolt 4, WiFi 7
- Features: Cooler Boost 5, AI Artist, MSI AI Engine, VESA DisplayHDR 1000 Certified, per-key RGB gaming keyboard by SteelSeries
STEALTH Series (14, 16 & 18 AI Studio) MTL
- CPU: Intel Core Ultra 9
- GPU: Up to NVIDIA GeForce RTX 4090
- Display: UHD+ IPS, MiniLED, 120Hz, 100% DCI-P3, HDR 1000
- Memory: DDR5, up to 64GB
- Storage: 2x NVMe M.2 SSD (Gen4)
- Weight: 1.6 Kg (14″), 2.3 Kg (16″), 2.79 Kg (18″)
- Connectivity: Thunderbolt 4, WiFi 7
- Features: Cooler Boost 5, AI Artist, MSI AI Engine, VESA DisplayHDR 1000 Certified, enhanced visual experience with 16:10 OLED display (specific for 16″ model)
VECTOR Series (16 & 17) HX
- CPU: Intel Core i9 HX series (14th Gen)
- GPU: NVIDIA GeForce RTX 4080
- Display: QHD+ IPS, 240Hz, 100% DCI-P3
- Memory: DDR5, 2 slots, up to 64GB
- Storage: 1x NVMe M.2 SSD (Gen5) + 1x NVMe M.2 SSD (Gen4)
- Weight: 2.7 Kg (16″), 3 Kg (17″)
- Connectivity: Thunderbolt 4, WiFi 7
- Features: MSI OverBoost Ultra tech (240/250W CPU + GPU), Cooler Boost 5, AI Artist, MSI AI Engine, MUX discrete graphics mode
Performance Level
PULSE Series (16 & 17 AI) MTL
- CPU: Up to Intel Core Ultra 9
- GPU: Up to NVIDIA GeForce RTX 4070
- Display: 16″ & 17” QHD+ (2560×1600), 240Hz, IPS-Level
- Memory: DDR5, 2 slots, up to 64GB
- Storage: 2x NVMe M.2 SSD (Gen4)
- Weight: 2.5 Kg (16″), 2.8 Kg (17″)
- Connectivity: WiFi 7
- Features: MSI OverBoost cooling tech, 24-zone RGB keyboard, Cooler Boost 5, AI Artist, MSI AI Engine
SWORD Series (16 & 17) HX
- CPU: Intel Core i7 HX series (14th Gen)
- GPU: Up to NVIDIA GeForce RTX 4070
- Display: Up to 17″ QHD+ IPS, 240Hz, 100% DCI-P3
- Memory: DDR5, 2 slots, up to 64GB
- Storage: 1x NVMe M.2 SSD (Gen5) + 1x NVMe M.2 SSD (Gen4)
- Weight: 2.3 Kg (16″), 2.6 Kg (17″)
- Connectivity: WiFi 7
- Features: Cooler Boost 5, AI Artist, MSI AI Engine, MUX discrete graphics mode, redesigned with new cosmos grey body
Thin & Light Level
CYBORG Series (15 & 14 AI) MTL
- CPU: Intel Core Ultra 7 155H (15 AI), Up to Intel Core i7-13620H (14 AI)
- GPU: Up to NVIDIA GeForce RTX 4060
- Display: 15.6″ Full HD IPS, 144Hz (15 AI); 14″ FHD+ IPS, 144Hz, 100% sRGB (14 AI)
- Memory: DDR5, up to 64GB
- Storage: 1x M.2 SSD slot (NVMe PCIe Gen4)
- Weight: 1.98 Kg (15 AI), 1.6 Kg (14 AI)
- Connectivity: WiFi 7, USB-C
- Features: AI Engine for performance optimization, Cooler Boost technology, backlit keyboard, Nahimic audio enhancement
The Crown Jewel: MSI Claw A1M
The MSI Claw A1M, a handheld gaming device, stole the show with its innovative features aimed at overcoming the common challenges in portable gaming, such as overheating and battery life. It introduces AI cooling, larger battery capacity, and cross-ecosystem capabilities, which signifies MSI’s foray into redefining the boundaries of portable gaming.
MSI Claw A1M
- GPU: Intel Arc Graphics
- CPU: Intel Core Ultra 7 w/Intel AI Boost (NPU)
- Display: 7” FHD (1920×1080), 120Hz, IPS-Level Touchscreen
- Memory: Max 32GB
- Storage: 1x M.2 2230 SSD (NVMe PCIe Gen4)
- Audio: 2x 2W Speaker
- Battery: 6-Cell 53 Battery (Whr)
- Weight: 675 g
- Connectivity: Intel Killer BE Wi-Fi 7 + Bluetooth 5.4, Thunderbolt 4, Micro SD Card Reader, Mic-in/Headphone-out Combo Jack
- Features: AI cooling design, Cross-ecosystem capabilities with MSI App Player, Cooler-Boost HyperFlow design, Fingerprint Security
Availability in Greece
Addressing the availability of the MSI Claw A1M in Greece, Nikos Printezis announced that production for the Greek market is expected to start in early April, with a launch date aimed to align with the global release, depending on demand.
A Twist of Humor
As the evening progressed, Spilios Floros, known for his comedy, took the spotlight. His routine, filled with humour and quick wit, aimed to lighten the event’s mood. Despite his undeniable talent, it was clear that humour is subjective, as the audience’s reactions varied, reflecting the event’s diverse crowd.
This moment, stepping away from the main focus on technology, highlighted MSI’s intention to mix innovation with entertainment, ensuring the event was memorable for everyone. Floros’s performance, while a shift from the technological discussions, served as a reminder of MSI’s broader goal to create an engaging experience that marries tech with the universal appeal of comedy.
Closing Thoughts
The event’s emphasis on revolutionary technology and networking opportunities reinforced MSI’s leadership in the computing revolution. As MSI paves the way into an AI-dominated era of computing, it promises an exciting future for technology enthusiasts and professionals alike, positioning MSI at the forefront of innovation and performance.
In summary, the MSI “AI Era of Computing” launch event was not just about showcasing technology but heralding a new era of computing, rich with AI-driven capabilities and innovations, setting a new benchmark for what users can expect from their computing devices.
Thank you for inviting me to MSI’s event, a memorable convergence of innovation and unity.